Nicole Stephens

Manager, Recruitment Marketing @ Floor & Decor

Life is short. Work shouldn’t suck. Nicole Stephens is on a mission to make that a reality. Her most impressive achievement on paper may be building a social media program at a Fortune 50 company from scratch to a $1MM budget in under four years, but her favorite work in this space is connecting with employees, improving engagement and retention. When not immersed in this work, she is working on her culinary skills (mediocre) or tennis serve (trending upwards), or plotting how to move abroad (tips and experiences welcome).

You Can’t Copy & Paste Brand Advocates

Employee Advocacy often refers to digital libraries from which people copy and paste corporate content. And that’s… something, but it’s 2024. It’s time to redefine employee advocacy, and build experiences that create true advocates – also known as happy employees.

This talk will cover 10+ ideas in 30 minutes on touchpoints that create advocates, spending $0. With 10+ years in Marketing and HR and 5+ in Employer Brand, I’m passionate about the fact that life is short, and work shouldn’t suck. As Employer Branders, we get to help make that a reality.